Since his debut release in 2014 Jordon Alexander aka Mall Grab has spent the last 10 years carving out a lane of his own with a carefree and fun yet considered brand of electronic dance music that transcends genres & labels and is unmistakably “Mall Grab” when you hear it. Jordy, as he is affectionately known by fans the world over, has a recognizable character and energy as a DJ that involves everyone who enters the orbit of his music, whether it be festival, club, or theatre. His Looking For Trouble shows have been consistently sold out since the label’s founding in 2018. 2024 will usher in a new era of MG, with the launch of new label “Fragrance” with Effy and their fan favourite single “iluv,” a slew of new music to come, and many key festival appearances and shows.